The Empire Builders Podcast

Podcast

#074: Milwaukee Tools – The Hole Shooter

The better product struggles to become more popular until they demonstrate it in a store window.  Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so ...
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Podcast

#073: Black Pearls – A new gem is born

Pearl farming became French Polynesia’s most significant export business because two yachts were docked next to one another, and the owners knew a guy. Dave Young: Welcome to the Empire Builders ...
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Podcast

#072: Wendy’s Dave Thomas – Dave Thomas’s ideas grew KFC

The double burger becomes Wendy’s best seller without changing the price or the size.  It is a profit growing lesson for any business. Dave Young: Welcome to the Empire Builders podcast, ...
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Podcast

#071: Apple 1984 Ad – Most impactful commercials of all time

Stephen explains the teaser campaign, the glamour techniques, and the current conversation’s tie-ins that sold 72,000 Macintoshes in only 100 days back in 1984. Dave Young: Welcome to the Empire ...
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Podcast

#070: PODS – What do you have in your storage?

How storing your stuff got easier, the story of portable on-demand storage. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took ...
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