Podcast

#056: Oldsmobile – launched the car industry by outsourcing, creating spinoffs like Dodge

They named the band REO Speedwagon from the REO Speed Wagon, a 1915 truck that Ransom Eli Olds designed. Doughty had seen the name written across the blackboard when he walked into his History of Transportation class on the first day they had decided to look for a name. Dave Young: Welcome to The Empire Builders …

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#055: Uncle Nearest – Story trumps almost everything

For Fawn Weaver the story of Uncle Nearest needed to be told. Learn how Fawn, with no distilling background, turned this story into one of the fastest growing Whiskey distilleries in America. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from Mom and Pop to …

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#055.1 – Uncle Nearest Bonus – After listening to the story – you know you want to know how it tastes.

Stephen and David invite Gary Bernier and Maurning Mayzes to sample a bottle.  The result – 4 whisk(e)y sommeliers and lots of opinions. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing …

#055.1 – Uncle Nearest Bonus – After listening to the story – you know you want to know how it tastes. Read More »

#054: MM Lafleur – High Function, High Style

That’s not how fashionistas buy clothes, but we make and sell clothes for professional working women—a story about understanding your customer’s needs and developing to their needs. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is …

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#053: Hallmark – When you care enough to send the very best.

It’s rare to find a company founded in 1910 that is still owned by the family today. What’s impressive is that they have achieved greater than 5 Billion in sales annually. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major …

#053: Hallmark – When you care enough to send the very best. Read More »

#051: Creemore Springs Brewery and the Bavarian Purity Law of 1516

There is only one reason to stop in Creemore on your way north or south, Creemore Springs Brewery and their Lager how John Wiggins transformed his town of Creemore. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen …

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#050: Phone Number Rant – We don’t need them anymore?

Nobody remembers phone numbers any more and don’t get me started on LOOOOONG domain names. Your designers and marketers should know better. Dave Young: Welcome to the Empire Builders podcast, teaching business owners, the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant …

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#049: Kool-Aid – Owning the customer from every angle

Edwin Perkins took inspiration from Jello to create a mail order empire.  Oh Yeah! From a General Store to a major brand. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, …

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