Month: September 2022

#068: Sleemans – John Sleeman – My Aunt had the original beer recipe book

What do pirates, Al Capone, and getting your name and trademark have to do with Sleeman’s beer? Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m …

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#066: Famous Amos – We hope he made $100M in the last sale

Wally Amos built, sold, worked for, and quit. He got brought back and might have got a return on the final sale just because he liked baking cookies. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a …

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#065: Dyson – It sucks, but not enough.

That is the prospect’s dissatisfaction.  5,136 iterations later the problem is solved. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen sidekick and business partner, …

#065: Dyson – It sucks, but not enough. Read More »

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