#029: David and Goliath – Don’t play Goliath’s Game
Beating the competition does not take sharpening your sword for the sword fight. It takes knowing to use a different weapon. Don’t try and beat your competitor at their game. Change the rules.
December 2021
#028 Lego – 6 billion pieces stepped on
From homebuilder to the largest toy manufacturer in the world, Lego is a family business that has a history of innovating. Learn how they adapted to the challenges to create their success. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. …
#027 Michelin – A tale of content marketing circa 1900, how fine dining sells more tires
Way before “restaurants near me” and Google reviews, Michelin created their stars system for restaurants to sell more tires. Listen to a tale of very successful content marketing. Dave Young Welcome to the Empire Builder Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple …
#027 Michelin – A tale of content marketing circa 1900, how fine dining sells more tires Read More »
#026 Doordash – Ding, dong, your food is here; how food delivery became an app
How well do you know your customer? What would you do to get to know them better? Would you become a pizza delivery driver? Four guys build the first food delivery app to solve a big problem for the restaurant industry. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not so …
#026 Doordash – Ding, dong, your food is here; how food delivery became an app Read More »
#025: Supercuts – Find out what Big Macs and haircuts have in common.
How 2 hair stylist make over $20,000,000.00, five bucks at a time. Now that’s supersizing!!! Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen sidekick …
#025: Supercuts – Find out what Big Macs and haircuts have in common. Read More »