The Jacuzzi Seven were obsessed with flight and engineered better propellers. What is the difference between propellers of air or water??? Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and […]
#193: Jacuzzi – Propellers to Propellers Read More »
What happens when you are in the polarization film business and your daughter asks why she can’t see the picture right away? You invent Polaroid. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing
#192: Polaroid – Instant Idea, Instant Pic, Instant Empire Read More »
Stephen has been studying and learning how to use and explain trust for Organizations. Let’s just say, you need to get vulnerable for this one. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing
#191: Three Levels of Trust – From Surface to Deep Read More »
Sergei Kaminskiy started his empire by taking jobs that he didn’t know how to do and then hiring a professional to learn from. Wow. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant,
#190: Care & Repair – A True Empire Building Story Read More »
You know you have a great idea when you start having competitors copy you. Well, Dr. Scholl’s copied the foot bed from Birkenstock. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story
#189: Birkenstock – Went Public At 7 Billion Read More »
Sam Walton left JC Penny and realized that people in rural America had to travel to shop in department stores. He changed all that. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant,
#188: Walmart – Big Dreams for Small Towns Read More »
Stephen and Dave stroll down memory lane to discover just how the Willy Wonka bar came to be. Dave was a little disappointed. But you won’t be. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing
#187: Willy Wonka – More Than A Movie! Read More »
Affinity marketing at it’s very, very finest. Rolex has made Mariners, Aviators, Drivers, etc, seek out and own a luxury time piece. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller.
#186: Rolex – How To Promote a Premium Brand Read More »
Bennett Maxwell continues by explaining how, when you are starting out, it is critically important to invest time and win peoples hearts. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller.
#185: Dirty Dough (part 2) – No Money? Invest Time. Read More »
Bennett Maxwell understood that to run a successful company he needed to know the business and be the least important person in it. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story
#184: Dirty Dough (Part 1) – A Chairman’s Story Read More »
