Wouldn’t it be cool if there was a better built backpack that cost the same? The beginning of Herschel. How to feel established from day one? Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a […]
#135: Herschel – Established by Design Read More »
The Randolph brothers busted a hole in the wall of their bakery to accommodate factory worker’s short break time. That was the first of 3 ways to create word of mouth. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from Mom and Pop to major
#134: Krispy Kreme – Word of Mouth Masters Read More »
While struggling in the great depression, Margaret Rudkin was brave enough to offer her healthy bread, made for her son, to the local baker. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant,
#133: Pepperidge Farm – Read More »
Stephen had a chance meeting that lead to an adventure in A.I. development. The recreation of the human brain? Let us know your thoughts. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a
#132: Adventures in A.I. – Left, Right and Connected Read More »
Michael Kors was always destined for fashion. Modelling at a young age to losing everything and starting again. Open to adapting is his legacy. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a
#131: Michael Kors – Brave, Bankrupt and Brilliant Read More »
What started with an obsession with a beautiful Mexican shrub, turned into a Billion dollars in annual sales and a patent on the flower. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant,
#130: Poinsettia – Mexican Shrub to Christmas Icon Read More »
Bill Oesterle just wanted an easier way to renovate his home. Angie Hicks was a bright young intern. From answering phones to half of a Billion dollars. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen
#129: Angie’s List – From Intern to Internet Read More »
Who is Dave Young and why does he make such a good side kick? Is it a short attention span or his years of radio and business acumen? Let’s find out. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop
#128: Behind The Scenes – Dave Young Read More »
Eliminate the friction… That is what Lee Marshall did time and time again to keep Wonder Bread and Hostess at the top. Even taking pointers from milk. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing
#127: Wonder Bread – The best thing since… Read More »
Crazy innovations become future best practices. So what do you want your marketing goals to be set be based on? Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from Mom and Pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller.
#126: Best Practices – Are they though??? Read More »
