#202: Sour Patch Kids – Gummy Bears Meet Cabbage Patch Kids

Sour Patch Kids were the result of paying attention to the industry and the wants and delights of the world at large. And delivering what the people wanted. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple

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#196: Swatch – Saving the Swiss Watch Makers

Japan’s digital watches massively disrupted the Swiss watch market. So, an entry level fashion watch is created to save the day. Swatch! Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller.

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