#079: Instagram – The day Obama joined, they new it was a big deal

How pivoting after an early discovery with customers led them to sell in just two years for a Billion dollars. Another story of giving the customer what they want, and they will make you successful. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom […]

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#077: Kodak – The fall of an Empire

Kodak had the cash cow, so why couldn’t they successfully transition into a digital company when they invented digital photography? Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick

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#076: Captain Pabst – Could I ever use a cold beer!

Discover the origin of the blue ribbon and American-style lager with a ship captain that lost his ship and knew nothing about beer. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and

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#075: Hershey’s – Milton Hershey – How do I make Milk Chocolate?

Milton Hershey sees his first chocolate bar assembly line at the world’s fair in Chicago. Discover how he transitioned from Carmel to Chocolate. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing

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#072: Wendy’s Dave Thomas – Dave Thomas’s ideas grew KFC

The double burger becomes Wendy’s best seller without changing the price or the size.  It is a profit growing lesson for any business. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant,

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#071: Apple 1984 Ad – Most impactful commercials of all time

Stephen explains the teaser campaign, the glamour techniques, and the current conversation’s tie-ins that sold 72,000 Macintoshes in only 100 days back in 1984. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a

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#070: PODS – What do you have in your storage?

How storing your stuff got easier, the story of portable on-demand storage. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I’m Stephen’s sidekick and business partner,

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